| Every year millions of people answer
| |
| | percent of the private gross domestic
|
| "Yes" to that question and every year
| |
| | product last year) by finding a different
|
| that answer costs many of them money,
| |
| | approach -- a niche.Knowing your niche
|
| time, confidence, and heartbreak. The
| |
| | means you are better able to find,
|
| Small Business Administration estimates
| |
| | target, and maintain your customers as
|
| there are 580,900 new small businesses
| |
| | well as provide the best possible goods
|
| opening each year and that number does
| |
| | and services to that customer base. That
|
| not include the small one-person
| |
| | focus is one of your best chances to not
|
| entrepreneurships that pop up every day.
| |
| | only survive but to thrive in a very
|
| However even if you are your business's
| |
| | competitive marketplace.3. What Is Your
|
| sole employee then there is still
| |
| | Plan Of Action?Another key factor in the
|
| something to be learned from the SBA's
| |
| | survival and ultimate success of your
|
| numbers.According to the SBA, two-thirds
| |
| | business is how much planning you do
|
| of new businesses survive at least two
| |
| | before you open your electronic or
|
| years and 44 percent survive at least
| |
| | physical doors. You need to decide if
|
| four years. Two of the key factors in the
| |
| | your business will be based on the
|
| businesses survival and ability to
| |
| | internet or include more traditional
|
| thrive: the owner's education level and
| |
| | models. Are you going to work full-time
|
| the owner's reason for starting the firm
| |
| | or part-time at your new business? Are
|
| in the first place.How can you make sure
| |
| | you going to hire help or go solo? Have
|
| that you are among the winners rather
| |
| | you written (or at least outlined) your
|
| than the losers in this high stakes game?
| |
| | business plan? Dreaming, thinking and
|
| The answer is inside of you. You must ask
| |
| | planning can save you much trouble and
|
| yourself four key questions to determine
| |
| | waste later when things are hectic and
|
| whether your own small business will
| |
| | problems strike. Planning can also help
|
| survive and thrive.1. Are You ReadyHave
| |
| | keep you focused and to balance your
|
| you mentally prepared yourself for the
| |
| | spending and time.4. Who Are You Going To
|
| switch from employee (or student or
| |
| | Call?At some point, no matter how
|
| whatever label fits you currently) to
| |
| | experienced a business person you are,
|
| boss. You are going to be the one making
| |
| | you will need help. You will need
|
| decisions now about everything from
| |
| | support, advice, tools, or information --
|
| office products to product line. This
| |
| | or all of the above. One of the
|
| total control is one of the driving
| |
| | beautiful, and most frightening, aspects
|
| forces behind many people who take the
| |
| | of growth is that it can lead you to
|
| plunge into starting their ownbusiness
| |
| | places you never imagined. No matter how
|
| but it is also one of the elements that
| |
| | much planning and experience you bring to
|
| drives new entreprenurs crazy. When you
| |
| | your new position as CEO the unexpected
|
| start out there is an endless list of
| |
| | will arise. How will you cope with this?
|
| decisions that need to be made and new
| |
| | It is important to recognize that no
|
| questions crop up every day.Even more
| |
| | business is an island. It is not failure
|
| important you will need to remember that
| |
| | to seek help. Failure is when your
|
| in a small business you will wear many
| |
| | business shuts down because you didn't
|
| hats. Even if you manage to start out
| |
| | get the help you needed.The best way to
|
| with one or more employees you will each
| |
| | get timely help is to work on your
|
| fulfill more than one role in your new
| |
| | support system while you work on building
|
| business. And if you are running a
| |
| | your business. That way you will already
|
| one-man or one-woman show then you serve
| |
| | have a ready list of resources available
|
| in every capacity from file clerk to
| |
| | that you can quickly tap into when
|
| maintenance crew to salesman to CEO. Can
| |
| | emergencies strike. In today's world
|
| you handle switching from task to task
| |
| | there are many marvelous resources
|
| and role to role like that? Are you
| |
| | available to you no matter what your
|
| willing to make those switches?Similarly,
| |
| | business model may be. These include:~
|
| have you prepared your family and friends
| |
| | Publications (newsletters, magazines,
|
| for this switch in attitude. Your life is
| |
| | books)~ People (professional advisors,
|
| going to change -- probably pretty
| |
| | mentors, teachers, consultants)~ Networks
|
| drastically -- and that change can have a
| |
| | (organizations and forums in your niche
|
| positive or negative impact on your
| |
| | as well as general business and
|
| family life and social interactions. It
| |
| | marketing)~ Education and training
|
| will make things much easier if your
| |
| | (tutorials, courses, and seminars)After
|
| friends and family are supportive going
| |
| | you have answered these four key
|
| into the process.2. Where Is Your
| |
| | questions you are now ready to ask
|
| Niche?Have you identified your niche yet?
| |
| | yourself that one big question again --
|
| One of the reasons many businesses fail
| |
| | are you ready to start your own
|
| is that they fail to focus on a target
| |
| | business?Deanna Mascle is happy to offer
|
| audience. Yes if you are a major discount
| |
| | advice about Starting Your Own Business
|
| chain then you can sell everything from
| |
| | as well as other advice about Small
|
| peanuts to wallpaper but this type of
| |
| | Business. Internet marketers can also
|
| business requires vast resources that
| |
| | subscribe to her internet marketing
|
| just aren't available to the small
| |
| | newsletter Establish Your Epresence for
|
| business. But small businesses dominate
| |
| | advice and tips about promoting and
|
| the marketplace (creating more than 50
| |
| | growing their business.
|
