Wholesale Secrets Revealed: The Holy Grail Of Wholesale!

Like the legendary search for the Holy Grail, the cup				consistent basis can be tough. Drop-Shipping
that				companies have
Jesus drank from at the Last Supper, the same "holy				been known to run out of merchandise. If they
crusade" goes on today by veteran and newly				happen to run
anointed business owners for the perfect wholesale,				out of the product you are auctioning, asking buyers
surplus, and drop-shipping resource. They believe that				to wait
divine intervention will lead them to suppliers that can				on their product because it is "backordered," does not
defeat the economic laws of "supply and				inspire confidence.Your negative feedback rating can
demand."There are more than a few people who try				pile up real quick. The
to build an enterprise based on the weak premise that				other problem is expense. Some drop-shippers require
they will able to "score" in demand retail items for their				a
new business, or auction, at either below wholesale				sign-up, or "entry fee" before you even start
prices, or "pennies on the wholesale dollar."Trying to				marketing
ride the wave of popular retail products brings				their products. You might also have to pay for support
out the greed monster in all of us. Pursuing the "deal
of the				materials, such as pictures and advertisement
century" has lead some aspiring business owners to				brochures for
risk their				the product you choose to sell.In addition, when you
startup capital on fraudulent deals and offers.In this				sell a product from a drop-shipping
article I want to discuss three of the more sought after				distributor there are processing fees that have to be
sources of product supply, and the "Pros & Cons" of				paid,
each. I also want to shed a little light on some of the				in order to get the product out the door and in the
misconceptions people might have about buying				hands of
"products for resale." The reality is that not every				your customer. That price can range anywhere from
product will be available through wholesale, surplus, and				5.00 to
drop-shipping venues.Wholesalers: Typically, one of the				10.00 dollars and up depending on the item. After Ebay
better places to purchase				and
products for your new found venture. Most true				drop-shipping fees, you can wind up loosing money, or
wholesalers				at
will require that you have a "Certificate Of Resale"				best, breaking even. Bottom-line, drop-shipping and
before				auction
you can purchase from them. A Certificate Of				selling don't mix. The best bet for any auction venture
Resale, or "Tax				is
& Use Certificate," is not hard to obtain, and costs				to "own what you sell."EVERYTHING CAN BE HAD
anywhere from five to twenty dollars depending on				FOR A PRICE-BUT THERE IS A PRICE TO
the state				PAY FOR EVERYTHING!Now that we have
you live in.Some states do not require that you even				reviewed the "big three" let me put them
have				into perspective. There are products that can be
one. You can obtain the certificate from your State				obtained
Department of Revenue. To see if your state				through a few of featured supply chains, and then
requires you to				there are
obtain such a certificate, and for a complete listing of				products that will never make it to the surplus,
the				wholesale,
Departments Of Revenue in all fifty states go to this				or drop-shipping market. Example: To get Louis
website:Roisyn.com/certificates.html				Vuitton
on your states procedure, once you fill out the				handbags through a surplus dealer is almost
paperwork you can get your "Certificate Of Resale"				impossible.
number				Surplus dealers that are promoting LV Handbags are
the same day. You do not have to incorporate in				misleading you.Same is true for people who are selling
order to				designer handbags on
obtain a certificate. You need to be a Sole Proprietor				Ebay in mass quantities. The likely scenario is that
(at				they
the very least) and have an address where you plan				are Chinese knockoffs. Over 80 percent of popular
to				retail
conduct business. Once you have your number you				products here in the United States are copied in the
will be				People's Republic Of China. Those products include
able to open a business checking account at most				Nike,
local				Reebok, Puma, Adidas, Louis Vuitton, Calloway (Big
banks. Most do not require more than a few hundred				Bertha)
dollars				golf clubs, and just about any product that enjoys
to get started. Wholesalers will require a minimum				popular
purchase				merchandising status.There is no plan by the Chinese
price that can range anywhere from 100 to 1000				government to stop
dollars.A true wholesaler is usually one step away				"knockoff" activity because it is a thriving industry that
from the original				provides employment for the masses. Despite the
source of the product. For instance, a manufacturer				pleas from
produces blue widgets and wants to get their product				American companies to "cease & desist," there is a
into				tepid
the marketplace. They will then employ a sales				response from Chinese officials to do address the
representative to get the product into the market, or				issue.
they				When raids are conducted, they are "ceremonial"
will assign a wholesale distributor the exclusive rights				public
to				relations stunts to appear as if they are actually taking
carry and sell their product line. Some companies are
import				action against the counterfeiters.Another indicator of
wholesalers. While they do not necessarily				authenticity is price. You will not
manufacture a				find any authentic Louis Vuitton handbags for 30, or
product, they will import products from manufacturers				even
in the				100 dollars. Most are 500.00 and up. To illustrate this
United States, and from countries like China. A great				point even further, just think about the popular
example of such an importer/wholesaler is the are a				celebrities
few ways to find wholesale products. Just about				of today who are clothes and handbag aficionados.
every product that is in the distribution chain will usually				Jennifer
				Lopez, Britney Spears, Jennifer Aniston, Angelina Jolie,
have a dedicated trade association, organization, or				all
trade				sport around town with "Louies" that can fetch up to
publication attached to it. You can find such trade				10,000
information with the help of the following directory				dollars for an exclusive style of handbag. Do you think
information:National Association Of Wholesale				you
Distributors				will ever have access to these items in the wholesale,
tions/About_Associations.htmThe above website
address will lead your toward				surplus, or drop-shipping market?Forget it! You might
associations, ranging from Advertising to				not even get these in some upscale
Woodworking. You				boutiques! There are people so well connected that
should be able to solicit them for wholesalers within a				they buy
particular industry. If you want to purchase their				up "hot items" like LV Handbags before they even hit
membership list (separate from the association				the
listings),				stores. They know who wants these items, and they
you will have to get in touch with them to check their				will
current prices. Other good sources are:Encyclopedia				purchase whatever is available just so they can have
Of Associations By: The Gale GroupThe Encyclopedia				an
Of Associations lists over 100,000				exclusive for their celebrity clients. Don't get me
different nonprofit American organizations. If you				wrong.
cannot				It's not that you can't get "designer duds" or handbags
find what you are looking for from the National				at
Association				wholesale prices. You will not get high end clothes and
Of Wholesale Distributors in terms of trade
associations,				accessories that are featured in the latest issue of
then this is the directory for you. However, you will				Vogue,
have				Cosmo, as a "product for resale," in any wholesale
to go to your library to find this research gem. You				environment, unless you spend thousands for the right
can				to distribute such a product.Even if some of these
usually find it in the reference section of any large				items made their way beyond the
University, or Public addition to trade associations,				connected channels of purchasing, exclusive clothing
trade magazines are				and
another good source. allows you to: "Search our				handbag items like Louis Vuitton will have limited
database of over 150,000 magazines, journals,				distribution in "hand picked' boutiques, and well
newsletters, &				connected
other periodicals. Find FREE in-depth information on				purchasing agents. In addition, there are people in the
familiar and hard-to-find publications from around the				fashion industry, as well as other branded industries
world, representing thousands of allows you to				that
subscribe to trade periodicals				would rather have their merchandise burned, or buried
from their web site for FREE! No hidden trial offers to				before
				it would reach the wholesale, surplus, or drop-shipping
you are looking for industrial product manufacturers,				market! For more information on designer clothing, and
then this is the directory for you. The Thomas				to
Regional				learn about designer "fakes," please refer to the
directory will give you access to services from over				following websites: a healthy does of honesty, and an
"550,000 industrial distributors, manufacturers, and				eye opening
service				perspective concerning the realities of purchasing
companies."The Thomas Regional will help you find				designer
suppliers in your own				clothes for resale, the Clothing Broker will definitely
state or region. Registration is required, but you can				explode some popular myths about obtaining such
use				items:The Clothing Broker IS GOLD UP IN THEM
the directory for FREE! Other free online sources of				THERE HILLS!Now lets address the Surplus &
wholesale information and offers are:				Salvage Industry. When people
Wholesale411.com,				first encounter some of the offers from Surplus
Wholesalecentral.com, Wholesalegopher.com,				dealers, or
Bizbb.com,				brokers, they tend to suffer from what I call the "I just
PROS AND CONS OF WHOLESALE				found Gold" syndrome. A feverish excitement
SUPPLIERS:Wholesale is the backbone of product				permeates their
supply for any type of				brain cells, and reduces them to a quivering pile of jelly,
new business venture. Large and small wholesalers
are				leaving their reasoning skills inoperable! A few
usually one step away from the manufacturer. They				thousand
have the				dollars later, and after coming to the conclusion that
advantage of buying large quantities, and, depending				their
on the				"Golden Opportunity" turned out to be bars of lead,
type of merchandise, are able to pass along savings				elation,
to those				then turns to anger.It is a cliche, and I hate using it, but
who are looking for "products for resale." With				it is more than
wholesalers				appropriate when it comes to surplus and salvage
(in most cases) you can be assured of purchasing				products.
new				"If it sounds to good to be true, it probably is!" Some
product. I can't think of too many "cons" when dealing				Surplus dealers will hone in one at least one of seven
with				deadly sins--greed! As with wholesale, you will never
wholesalers--other than pricing. There might be items				get
that				certain products for "pennies" on the dollar. One type
could be too expensive to sell in the Ebay auction				of
marketplace. Remember, true wholesalers will require				surplus product category that has some people
that				loosing their
you have a Certificate Of Resale in order to				minds is surplus and salvage electronics.The problem
purchase from				with electronics is that they have a low profit
them.Surplus & Salvage Merchandise: Another sought				margin even when they are brand new. Finding
after source				surplus dealers
of supply is retail surplus, closeout, overstock,				with working, undamaged, electronic products can be
liquidated, and salvage merchandise. Surplus dealers,				a daunting
and				task. Most salvage electronics can be in pretty rough
brokers, purchase shelf-pulled, returned, overstock,				shape. See Techliquidators.com: you are getting from
closeout, liquidated, and salvage merchandise from				most Surplus Dealers, or companies
manufacturers, retail stores, reclamation centers,				who specialize in electronic salvage is someone's
bankruptcy sales, and just about any business who				customer
has slow				returns, i.e., "junk!" Unless you are a electronics
moving or salvage merchandise.Surplus dealers buy				technician,
these obsolete items in large				or recycler, then I would stay away from "salvage"
quantities, and then resell them to just about anyone				electronics.Even product that is not damaged, and still in
who				the box or
wants them for their Ebay Auction, Flea Market, Dollar				retail blister pack, can have a pretty high surplus price.
				If you find that someone is offering you a electronics
Store, or Retail Store outlet. One of the largest trade				item, be it a DVD Player, or Xbox, for eight dollars a
associations for the surplus industry is the International				unit,
				then "buyer beware."For a further explanation of the
Marketing Association Of Surplus Dealers:				surplus industry, and how you
You can find dealers throughout the				can avoid "purchasing pitfalls," I would suggest that
United States.Other sources of finding Surplus,				you read the:
Salvage, Closeout, and				"The Ten Tenets Of The Surplus and Salvage
Liquidated merchandise include the following:				Business" found
Closeoutcentral.com, Liquidation.com,				here:The Ten Tenets Of The Surplus & Salvage
CWSMarketing.com,				Business
Commoditysurplus.com, and National Retail Equipment				DROPPED BY DROP-SHIPPING!My last critique, and
Liquidators (Nrel.com).PROS AND CONS OF THE				word of caution is about
SURPLUS & SALVAGE SUPPLIERS:The "Pros" of				drop-shipping. You might have access to information
the Surplus & Salvage merchandise is that they				about
can offer you a variety of products at below				drop-shipping companies that would prove me wrong.
wholesale				I will
prices. However you "market your merchandise," you				not argue with anyone who is dealing with a
should				dropshipping
be able to find a product, or price, that will fit into any				company who is serving them well. However, I will tell
business advertising model. In most cases, you do not				you
need a				that dropshipping is a risk. I really can't recommend
"Certificate Of Resale" to buy products from Surplus				any
&				type of guide, or information that would lead you to a
Salvage Dealers and brokers.The downside is that				reliable source of drop-shipping companies.Unlike
you have to do some investigative work.				surplus and wholesale, where you physically own and
Some dealers will want you to buy merchandise in				control the product, that option has been taken out of
quantity				your
(a pallet minimum, truckload preferred) and you have				hands. You are entrusting a company to ship products
to
visit the company you are buying from to make sure				directly to your customers. If you get involved with a
that the				company who cannot deliver, or who is back ordered,
product is, as advertised. Also, more than a few S&S				you can
dealers				find yourself with some very irate customers. Sign up
want payment in the form of wire transfer which can				fees,
be				shipping fees, and expenses for support materials can
very risky. Also, dealers and brokers will sometimes				really
misrepresent the quality of the merchandise they are				affect the bottom line.Also, most drop-shipping
are				companies like to send out product
selling. Before you consider doing any business with a				in volume. If you are selling just a few items per week,
surplus dealer, or broker, you must read "The Ten				or
Tenets Of				per month, it might not be worth if for a drop-shipping
The Retail Surplus And Salvage Business." It can be				company to deal with you. Large retail catalog
found				companies use
here:The Ten Tenets Of The Retail Surplus And				drop-shipping or "fulfillment" houses, but these
Salvage Business				companies
Supposedly the perfect business model. No				cater to large scale operations.The bottom line is this.
inventory, no trips to the post office or UPS. You just				When it comes to finding product
set				supply for your business it pays to do your
up shop, take the order, pass it along to the wholesale				homework. Visit
				the company facility when you can. Never wire any
drop-shipping company and they send it out for you.				money into
Some				a company account. Use a credit card, or Escrow
drop-ship distributors will even send you ad copy and				service to
pictures to help you advertise their products. They				protect yourself should your supplier not deliver, or
can even				send
put your return address on the package! A lot of				you defective merchandise.Understand that you will
Retail				not be able to get the latest and
Catalog companies use drop-shippers as their means				greatest technology or fashions at surplus and below
of				wholesale prices. If you follow all of these rules, and
supply.PROS AND CONS OF DROP-SHIPPING:There				you
is one obvious advantage to drop-shipping. It is				use common sense as your "crusade" you just might
basically a "product less" venture. No need to tie up				be able to
your				find your own "Holy Grail," of wholesale product
money in inventory. Drop-Shipping can fit into any				supply!Robert C. Potter is a wholesale and retail
business				surplus products
model, or advertising method you happen to use.				specialist. He is the author of "The Ultimate Guide To
However, if				Products For Resale!" Over 300 Wholesale & Surplus
you are an Ebay Auction seller you might want to				Supply
rethink that				Sources For Ebay Auction Sellers, E-Commerce
position.Finding a drop-shipping company that can				Websites, Flea
deliver on a				Market Vendors, and Retail Store Owners!

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Wholesale Secrets Revealed: The Holy Grail Of Wholesale!

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