| Retail is a cutthroat industry as the survival of | | | | the advent of 'Shop and Drop' services, the need to |
| companies depends on success compared to | | | | print delivery notes and invoices at the same time has |
| competition. Retailers are increasingly focussed on | | | | become key to retailers. Retailers are increasingly |
| technology to achieve a competitive edge. Printing is | | | | looking at vehicle printing solutions that are easy to |
| required in the retail environment from the shop floor all | | | | mount in a delivery van's or truck's cabin. |
| the way to the distribution centres and warehouses. | | | | Other printer technologies retailers should keep an eye |
| Retailers should therefore pay attention to the specific | | | | on are thermal printers. Thermal printers have become |
| printing applications in any given point in the supply | | | | increasingly attractive solutions to the retail market with |
| chain. | | | | the advent of RFID. However, the high cost of RFID |
| Warehouse and Distribution Centre: | | | | tags currently means that retailers will reap benefits |
| Warehouse and distribution centres require printers | | | | from printing barcodes through serial and line matrix |
| that are highly reliable, robust and can cost effectively | | | | printers. Thermal printers have become widely used on |
| print high volumes of documentation day after day | | | | filling pumps, information kiosks and point of sale |
| without disruptions. Printers ideally suited for this | | | | systems. TallyGenicom expects to launch its thermal |
| environment are line and serial matrix printers. Not only | | | | printing solutions later on this year. |
| are these types of printers robust, serial and line | | | | The proliferation of printing applications available for the |
| printers are capable of continuous print all day long, | | | | retail market has lead to it becoming extremely |
| day in, day out. They offer a high level of reliability with | | | | important that retailers spend time with their chosen |
| an incredibly long working life. Capable of printing up to | | | | vendor to discuss their specific. |
| 1,800 lines per minute, the serial and line matrix printers | | | | About TallyGenicom |
| can be used for printing materials such as barcodes, | | | | TallyGenicom is one of the largest companies in the |
| dispatch notes and invoices. This accounts for | | | | world focused exclusively on supplying computer |
| massive savings in terms of capital equipment, running | | | | printers, supplies and service to commercial and |
| costs, reliability and time spent with user intervention. | | | | industrial users. All TallyGenicom products are designed |
| Office Printing: | | | | and manufactured to perform critical, business-specific |
| Office printing in the retail environment is similar to | | | | printing tasks in industries such as healthcare, |
| corporate printing requirements. Retailers who are | | | | transportation, manufacturing, warehousing and retail. |
| thinking about implementing printer solutions for the | | | | Major international corporations such as Wal-Mart, |
| office should be looking at printers that provide high | | | | American Airlines, Tesco, Daimler Chrysler, Blockbuster |
| quality output in full colour. Retailers should also make | | | | and Volkswagen use TallyGenicom printers because |
| sure the printers they look to implement come network | | | | of their customized design, rugged construction, proven |
| ready. Colour and mono laser printers will help retailers | | | | reliability and durability. |
| to print promotional and meeting material effectively, | | | | TallyGenicom world-wide headquarters are in the |
| thus reducing printing costs, just like impact and serial | | | | United States in Chantilly, VA near Washington, D.C. Its |
| matrix printers. | | | | European headquarters are in Ulm, Germany. In Europe |
| Vehicle Printing: | | | | the firm has operations in Paris, Vienna, Milan and |
| With today's retail environment being ever changing, | | | | Basingstoke in the UK. Asian operations are located in |
| retailers offer a variety of 'Shop and Drop' services, | | | | Singapore and Jiangmen, China. The company markets |
| vehicle printing has become increasingly important. With | | | | Tally, Genicom and TallyGenicom products worldwide. |